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The 420 Canna Expo, is designed to bring the public 1st class education and information on cannabis and hemp from every spectrum including agriculture, medical and recreational use.

Our Mission is to provide the highest quality Cannabis and Hemp Expos in the country, whereas to educate the consumer base and expand the marketplace.

Heidi Knierim
Founder of My Compassion

Heidi is the Founder & Chief Executive Officer of My Compassion, a 501(c)(3) charitable nonprofit organization that provides cannabis education and research. Under Heidi’s leadership, My Compassion became the first federally recognized cannabis nonprofit founded in the state of Michigan and fourth in the country to advocate and educate for the medicinal use of cannabis.

Heidi began advocating for cannabis in 2009 when she became the Executive Director of the Downriver Community Compassion Club, which serviced all Southeastern Michigan, through weekly public meetings and events on cannabis. Upon receiving federal approval in 2011, Heidi became President and CEO of My Compassion where she created the organizations infrastructure and programs. With over 300 public meetings, symposiums, expos, tradeshows, municipal hearings/presentations, hospital visits, home visits, clinical visits, cannabis helpline and countless publications, My Compassion has always been there for the benefit and safety of the public. For the past decade no other organization in the state has delivered this kind of education and outreach on every spectrum.

Through her supervision, My Compassion was responsible for ground breaking accomplishments like winning the 1st Google Adwords Grant using the word “cannabis” and being accepted into the Combined Federal Campaign (CFC) which federal employees are encouraged to donate. The Google announcement had a profound effect across the country and gave the Industry the confidence it needed to forge ahead. Since 2011 Heidi has increased the organizations revenues and in-kind donations to help expand on patient and provider learning outcomes, and ending preventable disease and pain through clinical studies and trials on cannabis. Heidi has spoken publicly on cannabis at over 300 public meetings and presentations. She has written and published several newspapers and articles on medical cannabis.

Prior to My Compassion, Heidi worked in the private sector in restaurant management for 30 years. As an entrepreneur, her love for food and beverage, led her to open three full service restaurants in Southwest Michigan. Heidi’s restaurants employed over 200 people and served regulars like Mohamed Ali and Debbie Reynolds. Upon leaving the restaurant business Heidi spent time with her four children and grandchildren, prior to her nonprofit work.

Todd L. Levitt, Esq.
Levitt Law Firm

Attorney, Todd L. Levitt has practiced in the area of criminal defense for more than two decades. Todd began his career where he was born and raised working in Metro-Detroit from 1994-2006 before relocating his firm to Mount Pleasant, Michigan. During his time in Detroit, Todd launched a legal newspaper, The Legal Advocator, which appeared in both the district and circuit courts throughout the State of Michigan. Also, during this time period he appeared weekly on 97.1 The Ticket, broadcasting a weekly radio show, The Todd L. Levitt Law Show. During the 1990’s and early part of the next decade Todd produced a weekly cable show that appeared on Time Warner Cable stations. After relocating to Central Michigan in 2006, the radio show was picked up by 98.5 FM WUPS “The Todd L. Levitt Law Show, broadcasting Sunday mornings from 8-9AM, 98.5 WUPS, Houghton Lake, Rock 105/95.5 Traverse City, Petoskey Cheboygan. Additionally, the show is available by podcast on Spotify, iTunes, Podbean, YouTube, Libsyn, Sound-Cloud, Radio FM, Google Play and the Android App. Todd, taught as an adjunct Professor for a number of years at Central Michigan University in addition to speaking engagements at law schools, corporate events and seminars.

Todd is considered by colleagues and the public to be a leading cannabis attorney fighting for the rights of patients & caregivers. The following are some of the areas where Todd and his associates have practiced: Possession of Marijuana▸ Improper Transportation of Marijuana▸ Operating Under the influence of Marijuana ▸ Operating With the Presence of THC ▸ Possession With Intent to Distribute Marijuana ▸ Manufacture of Marijuana ▸ Delivery of Marijuana ▸ Regulatory Compliance Michigan Medical Marihuana Facilities Act Licensing Cannabusiness Consulting ▸ Property Zoning, Permits, Land Use ▸ Business and Operational Planning ▸ Regulatory Compliance ▸ Corporate Formation ▸ Contracts, Business Licensing and Formation * Consultant under the Michigan Regulation and Taxation of Marijuana Act. *Michigan Cana Tourism Consultant.

Todd is also a Legal Advisory Board Member for My Compassion